Life Really Marks Our Skin

Client / L’Oréal Paris
Agency / McCann Worldgroup (Nordics)
Creative team / Signe Jørgensen, Lasse Markvart Munkstrup
Photographer / Oliver Knauer

This cross-Nordic campaign for L’Oréal Paris focuses on the visible marks that life leaves on our skin. From intense sun exposure at the beach to the harsh winds of the ski slopes, these moments can leave lasting traces on our skin. The campaign highlights how L’Oréal Paris helps minimize the marks that life leaves behind, allowing your skin to maintain its natural beauty.